A good chief marketing officer will be
willing to take creative risks if they have the potential to enhance a brand’s
image, generate positive publicity and increase profits. Daring to be different
can be nerve wracking and may unsettle internal stakeholders, but the rewards
can be significant.
Showing posts with label traditional marketing methods. Show all posts
Showing posts with label traditional marketing methods. Show all posts
Friday, 2 August 2013
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